« MicroStrategy Delivers on Mobile, Cloud, and Social | Main | SAS Lays Out Vision for Visual Analytics, Big Data, and Cloud »

February 25, 2013


TrackBack URL for this entry:

Listed below are links to weblogs that reference Women in BI: Having It All or Hard Choices?:



I was at this event, and the topic was fitting especially since i am fairly new to the BI space. The discussion highlighted the reality of the industry and the challenges and expectations of women in the field. These inspiring women provided motivation for me to look beyond the current challenges of the industry and inspired me to continue learning and growing in the BI space. Thanks alot.. and continue to encourage women like my self to continue despite the challenges faced everyday.


I am sorry I missed this session. Cindi, Claudia and I have discussed this phenomenon before and lamented that BI is lagging in women. One of the interesting ideas to note about Business Intelligence over other areas within technology is that it is the most creative and intuition-based area of technology and those are traits most often associated with women. BI can actually be a highly visible way to achieve and be noticed as well as use our creative juices to impact day to day business operations. While I too had challenges with missed soccer matches and plays, I also afforded my daughter the opportunity to see the world and see what barriers and limitations were only talked about and didn't exist in reality. My daughter is kind of geeky and far more a technologist than I am and I am glad for whatever I did to steer her in that direction.

Cindi Howson

Thank you for sharing Suzanne! This is the ironic thing about our work lives: I didn't even know you had a daughter until this last TDWI. A few people have said the same to me. I think in our efforts to be professional, that private world is in a black box. I agree with your comments about intuition, so then, how do we let girls at school age know that a career in IT does not only mean "coding."

Karen Harper

Interesting read ladies. My daughter is also a technologist and I find that a lot of her friends have far more advanced knowledge than I do. I wouldn't be surprised if the next generation sees more women in BI and I feel that the barriers are being broken down slowly.

PeggySue Werthessen


Thank you for the article. It was excellent. I recently heard a radio show about successful women in the workplace and was so incredibly disheartened because it highlighted two women who had both stay-at-home husbands and nannies! Sigh. So much for gleaning any wisdom from them!

I attend a number of conferences each year and I thought I would share something striking that I noticed.

When attending the Predicative Analytics conference in Chicago there were tons of women. I don't know the exact ratio but it felt like half. (Most of the presenters were still male.)

And yet, every 'techie' conference that I have ever attended, I am always in the mass-minority. (The 'worse' was Splunk where I swear there were no more than 5 other women attendees)

I was amazed at the number of clearly brilliant women in the field academically but the really low numbers represented in the BI space.

A little un-scientific but definitely a striking observation to me.

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment